About Me
Introduction
I’m Sadeep Wickramasinghe, an undergraduate of the University of Plymouth UK, pursuing a BSc (Hons) in International Management and Business. Alongside my academic journey, I am a marketing professional in a leading Healthcare Revenue Cycle Management (RCM) company, where I play a crucial role providing solutions through strategic content creation and marketing campaigns.
With a background in research and journalism, I bring a curious, analytical mindset to everything I do, blending storytelling, psychology, and data to create content that informs, educates, and influences.
Outside of my professional and academic life, I’m an independent researcher focused on human behavior, consciousness, and the psychology behind how we think, act, and perceive reality. My work explores the space where mainstream science meets emerging and fringe theories ranging from cognitive biases and decision-making to deeper questions about identity and selfhood.
I also study altered states of consciousness, including those induced by psychedelics, and how they impact our perception of agency, reality, and the human experience. Drawing from neuroscience, social psychology, and philosophy, I’m fascinated by the nature of awareness and whether consciousness is as fixed or individual as we assume.
Whether I’m working on a healthcare campaign or diving into psychedelic studies, I’m always exploring the intersection of information, emotion, and impact.
Education
General Certificate of Education (GCE O/L) Ordinary Levels (2017)
Advance Certificate Program (2022 – 2023)
- Business Theory & Environment
- Introduction to Computer Applications
- Quantitative Techniques
- Fundamentals of Project Management
- Introduction to Economics & Accounting
- Personal & Managerial Effectiveness
- Business English
BSc (hons) International Management & Business – University of Plymouth UK
First Year (2023-2024)
- Introduction to Marketing
- Management Process
- Soft Skills Development
- Financial Accounting
- Economics for Managers
- Business Communication
- Business Law
- Organizational Behaviour
Second Year (2024-2025)
- Business Research
- Enterprise & Innovation
- Operations Management
- Business Ethics
- Managing People
- International Business
Third Year (2025-Present)
- International marketing
- Current issues
- International HRM
- Global enterprise
- Corporate strategy
- Organizational leadership
Projects
ScratchPaintArt.com – 2022 – 2023
Website created using WordPress website builder and assisted to sell products using Facebook Ads campaign.
International Business Practices and Challenges in Basilur Tea Exports Pvt Ltd – 2023
Investigated the digital marketing strategies of Basilur Tea, focusing on the use of platforms like Hub Spot to engage international customers. My work involved analyzing data on customer engagement, online sales and brand reach.
Key Skills Developed :
- International marketing strategy
- Digital marketing awareness
- Brand management
- Customer engagement
- Pricing strategy • Problem solving
Innovation Project for SPA CEYLON Ayurveda – 2024
Led development of an innovative medicated cologne for Sri Lanka’s premier luxury Ayurvedic brand as part of an eight-member team. The project targeted both domestic and international markets with projected revenue of LKR 139M in first six months.
Key Skills Developed:
- Strategic business planning
- Executive report writing
- Market analysis
- International product development
- Cross-functional team collaboration
- Luxury brand strategy
Work Experience
Internship – Marketing at HealthRecon Connect LLC – 2025 – Present
Responsibilities:
- Assist in the development and execution of marketing campaigns, including email marketing, social media, and content marketing.
- Assist in data collecting for conducting market and competitor research.
- Assist in content creation for marketing collateral (slide decks, case studies, social media posts and captions, infographics and any other marketing material required for sales team).
- Assist in tracking campaign performance analytics in relevant channels and creating analytical dashboards.
- Support the marketing team in event planning and promotional activities for conferences, webinars, and industry events.
- Support the sales and marketing team with quality data presentation through report and presentation development.
Skills
- Social Media Marketing
- SEO
- Content Writing
- Research Skills
- Content Creation
- Open-Mindedness
- Creative Thinking
- Communication Skills
- Interdisciplinary Thinking
- Storytelling
- Analytical Reasoning
- Conceptual Thinking
- Adaptability
- Problem Solving
Tools
- Google Search Console
- Yoast SEO (WordPress plugin)
- Facebook Ads Manager
- Meta Business Suit
- Excel
- PowerPoint
- Word
- Google Analytics
- HubSpot (CRM & Marketing Automation)
- Canva
- WordPress
- Google Docs
- Google Sheets
- Google Slides
Certificates
